We set out to redefine the bedding industry, one pillow fight at a time.

The textile industry has long been dominated by Cotton as the main choice of fabric for making bed sheets. Unfortunately cotton is quite harmful to the environment due to heavy usage of water and chemicals when you manufacture and grow it. We don't like that, so we did something about it...

Free delivery
free returns
Fast delivery 1- 3 days
Free delivery
free returns
Fast delivery 1- 3 days

Our secret is in the fabric...

The silk-like smoothness of our products translates to Lyocell. Lyocell is made from a natural cellulose found in wood pulp and is refined in a closed-loop system where water is reused and recycled. Apart from Lyocell being a lot less water-thirsty than Cotton, Lyocell also absorbs dye better than any other cellulose fiber. This leads to a richer color while using less dye in the process.

Oh, did we mention that lyocell also is super-breathable, antibacterial and can wick away moisture 50% better than cotton. To top things off, Lyocell is 100% biodegradable. 

Our fabric

100% Lyocell

Smoother than silk, softer than cotton.

Super breathable

Keeps you warm during winter and cool in the summer, so you sweat less.


Prevents bacterial growth and odor thanks to its breathability and keeps your bedding cleaner so you don't have to wash as often.

Why Lyocell Bedding?

Wicks away moisture 50% better

than cotton.

Naturally Hypoallergenic

Relief from itchy skin conditions such as rosacea and eczema.

Soft and smooth to the skin

Incredibly soft and smooth to the skin

Our mission

Give back more than we take

We know we can't do everything, but we can do something. Here at HIT THE HAY we won't make you choose, so, for each order we plant two trees. It's as simple as that. All you have to do is place an order, cosy up in our new fresh sheets and relax, we take care of the rest.🌳

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